KEY TRENDS IN DEVELOPMENT OF CONSUMER MARKET AND SERVICE INDUSTRY OF ROSTOV-ON-DON CITY

Author(s): Abazieva Kamilla Grigorievna, Goncharova Svetlana Nikolaevna, Gudenitsa Olga Vasilievna

Rubric: Regional economy

DOI: 10.21777/2587-554X-2018-4-61-72

Release: 2018-4 (27)

Pages: 61-72

Keywords: consumer market, service industry, key problems, competitive advantages, trends, opportunities, threats

Annotation: Social and economic development of the city of Rostov-on-Don is the target of research in this paper, while specific features and tendencies of development of the customer market and service industry and, in particular, its key trends, threats, and opportunities are the scope of research. Regional development is one of the core factors interrelated with tendencies of national development, which can be listed among strategic national priorities. An efficiently operating consumer market and service industry inherently meets specific goals which have impact on the state of the national economy. These goals include production expansion, improvement of quality of manufactured goods due to development of competitiveness, successful addressing of the problem of monopolization and introduction of new products in order to completely meet demand of the population. On the basis of the aforesaid, the consumer market and service industry are among the key systems which optimize production and regulate the structure of domestic production and rendering of services. The consumer market and service industry are also among the fundamental structures of the national economy. The market and industry create optimal conditions for reproduction of goods, ensure efficiency of intermarket relations between economic agents, and meet consumer demand in the context of competitive environment. The consumer market is the key system of the market economy, which facilitates commodity turnover at a global, federal, and regional level. We performed our analysis using the statistical method. We provided evaluation of the current situation and dynamics of development of the basic parameters of Rostov-on-Don consumer market and service industry. On the basis of the said analysis we identified the main problems of long-term prospects of development of Rostov-on-Don consumer market and service industry. We developed and identified key trends, threats, and opportunities at a global level in order to solve the said problems. The current situation pre-conditions high relevance of our research dedicated to analysis of tendencies of the environment beyond the economy of the Rostov region, detection of factors which may have impact on development of our region, and identification of possible threats and opportunities for steady development of the Rostov region [8, p.495].

Bibliography: Abazieva KA.GR., Goncharova SV.NI., Gudenitsa OL.VA. KEY TRENDS IN DEVELOPMENT OF CONSUMER MARKET AND SERVICE INDUSTRY OF ROSTOV-ON-DON CITY // Economics and Management. – 2018. – № 4 (27). – С. 61-72. doi: 10.21777/2587-554X-2018-4-61-72