PERSONNEL MOTIVATION SYSTEMS AT INDUSTRIAL ENTERPRISES IN THE CONTEXT OF DIGITAL TRANSFORMATION

Author(s): Ustinovich I.V., Lukashevich N.S., Alekseeva N.S.

Rubric: Management

DOI: 10.21777/2587-554X-2025-3-109-119

Release: 2025-3 (54)

Pages: 109-119

Keywords: personnel motivation, digital transformation, ROI, labor productivity, human resources, compensation system, industrial enterprise

Annotation: The relevance of the study is determined by the increasing importance of human capital, the quality of which directly shapes organizational competitiveness in the era of Industry 4.0. The article explores the theoretical foundations and practical aspects of developing employee motivation systems in industrial organizations, including an analysis of theoretical frame- works and management practices for their implementation. The aim is to identify key trends in the evolution of motivation systems in the context of digital transformation. The study compares traditional, modern, and digital motivation systems, examines the specifics of motivation in the industrial sector, and substantiates the need for implementing ROI-oriented motivation systems. It is shown that human resource management is evolving from an administrative function to a strategic tool for sustainable development. The study advocates for the adoption of motivation systems that ensure transparency and accountability of expenditures, prioritize investment in high-performing employees, enhance the effectiveness of personnel management through an orientation toward measurable productivity outcomes, and provide executives with evidence-based decision support grounded in quantitative metrics. Conclusions are drawn regarding the transformation of management practices in the field of motivation, and promising directions for further research are outlined.

Bibliography: Ustinovich I.V., Lukashevich N.S., Alekseeva N.S. PERSONNEL MOTIVATION SYSTEMS AT INDUSTRIAL ENTERPRISES IN THE CONTEXT OF DIGITAL TRANSFORMATION // Economics and Management. – 2025. – № 3 (54). – С. 109-119. doi: 10.21777/2587-554X-2025-3-109-119

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