Headings of the journal
"Economics and Management"

Annotation: The article discusses scientific approaches to assessing the effectiveness of customs warehouse procedures in organizing cross-border electronic commerce in Russia and EAEU countries. The authors explain that for the purpose of assessing the budgetary and socio-economic effectiveness of the customs warehouse procedure, it is necessary to take into account not only export and import indicators, but also macroeconomic criteria for the effectiveness of foreign trade: GDP, consumption, customs duties and fees. To do this, it is recommended to improve the policy of collection and payment of customs tariffs when placing goods under the procedure of a customs warehouse in Russia. The positive dynamics of changes in cash flows from the introduction of new tariffs will ensure the stimulation of economic and budgetary growth in the context of state reserves of the Rus- sian Federation. The article notes that the result of the introduction of recommended evaluation indicators to measure the effectiveness of the customs warehouse procedure may be the macroeconomic stability of foreign trade operations, which can increase effective demand and stimulate the growth of customs payments.

Annotation: This study examines the impact of search engine optimization (SEO) on regional sales and business performance, using the Sushiset case study as a focal point. The study highlights the significant role of search engine optimiza- tion algorithms in enhancing visibility, driving traffic, and ultimately increasing revenue and profitability. The research begins with an initial assessment of Sushiset’s SEO performance, followed by a detailed analysis of implemented strategies including keyword research, on-page and off-page optimization, content creation, tech- nical enhancements, and local SEO. The project also explores the financial implications of these SEO efforts, showcasing an increase in revenue by 40 % and profit by 80 %, alongside a reduction in customer acquisition costs by 40 %. These results underscore the effectiveness of SEO in achieving substantial financial growth and improving marketing efficiency. The study is concluded by discussing the broader implications of these findings for global economic contexts and offers practical recommendations for businesses aiming to leverage SEO strate- gies for regional market expansion. Future research directions are proposed, emphasizing the need for exploring emerging SEO trends, the integration of advanced analytics, and the refinement of SEO algorithms to sustain competitive advantage. This research contributes valuable insights into the economic significance of SEO and provides actionable strategies for optimizing business performance in a digital landscape.

Annotation: Effective urbanization serves as a pivotal indicator for advancing socio-economic development. While developed nations have realized this objective successfully, propelled by advancements in the electrical sector, South Asian countries face hindrances, primarily limited access to electricity. This study delves into the impact of government policies on electricity concerning urban development, utilizing panel data spanning from 1996 to 2021. Apply- ing the Pooled Mean Group (PMG) regression method, the research discerns electricity’s substantial influence on the urbanization process in South Asian countries. Additionally, it uncovers the positive correlation between government expenditures and urban development, despite the detrimental effects of government employees’ ef- ficiency and monetary policies. These detriments are linked to skill shortages, corruption, and inadequate future development planning. To facilitate urbanization progress, South Asian governments must prioritize enhancing electricity access, improving employee efficiency, and adjusting monetary policies. This strategic approach can pave the way for accelerated urban development and comprehensive socio-economic growth.

Annotation: The problem of implementing the chosen model of socio-economic policy of the state is relevant today, which determines the need to study foreign experience in this area. The purpose of the research is to identify the features of the implementation system of the socio-economic policy model of China, as an example of a state with the highest rates of economic growth. The main method of research is the analysis of predicting and planning documents defining the content of China’s socio-economic policy, as well as the features of building direct and feedback channels between all elements of the system. As a result of the conducted research, the features of the implementation system of the socio-economic policy model of China are formulated, with the clarification of the features in the field of forecasting and planning, and the specifics of communication channels between the elements of the socio-economic policy implementation system are highlighted. The formulated results of the study can be used to improve the system of implementation of the model of socio-economic policy of the Russian Federation. The significance of the presented work lies in the study of foreign experience in building an effective system for implementing the chosen model of socio-economic policy of the state.

Annotation: In thirty years, modern China has evolved from an agrarian country to a dynamic digital power. During this time, the digital transformation has affected various domains of Chinese society, thus drawing the attention of experts from all over the world. However, there is still no consensus in economic scholarship on how to assess China’s digital economy model, which makes it difficult to perceive it holistically. The article considers and summarizes the main methodologies for assessing China’s digital economy. An attempt is made to summarize the characteristics and features of the Chinese digital economy model at the present stage. Applying both quantitative and qualitative methods of comparative analysis, the author concludes that the evolution of China’s model of digital economy suffers from the “developmental disease” and faces many of the difficulties typical of developing countries. At the same time, it seems that the Chinese experience of planning and managing the digitalization of economy may be useful for Russia when considering the issue of shifting to the sixth technological mode of economy.