Annotation: The paper compares two approaches to understanding and implementing digitalization of higher education – technocratic and anthropological ones. The one–dimensionality and riskiness of the technocratic approach, which is based on reducing the digitalization of higher education to informatization, is shown. Within the framework of the opposite – anthropological approach, the importance of the ideas of the new anthropology for overcoming the risks of dehumanization of higher education and depersonalization of educational subjects generated by technocracy, pragmatization, and the cult of the speed of change in universities is substantiated. The concept of “anthropopractics” and the anthropopractical principle of education are revealed. The principles of antireductionism, anthropocentrism and anti-technicism formed the methodological basis of the study, which allowed the author to present the anthropological essence of higher education as a space of practices of self-creation, human self-construction, auto-projecting, self-actualization. The results of the study can become a conceptual basis for overcoming technocracy and the implementation of multidimensional, multilevel anthropologically oriented digitalization processes in universities.

Annotation: The article is devoted to the study of the sources of stress of the modern urban environment in the representation of students and the definition of the main forms of deviant behavior using metaphor. In the modern social conditions of youth, more and more young people exhibit deviant behavior, often without realizing the consequences. Young people can be considered a particularly sensitive social group, subject to the negative impact of urban stress. Modern metropolises are changing rapidly, therefore additional research is required on the impact of their features on human activity and behavior. At the same time, ambiguous situations require the use of methods using ambiguous stimulus material, which does not limit the respondent’s choice with standard formulations, does not predetermine the situation of certainty. The aim of the study is to study the stressors of the modern urban environment in relation to the forms of deviant response to them among students using metaphorical associative maps (MAC). MAC-technique can act as a tool for identifying the susceptibility of representatives of student youth to various stress factors of the urban environment, as well as for subsequent identification of predisposition to a particular type of deviant response as a negative coping with urban stress. The study was conducted based on a qualitative methodology within the framework of the focus group procedure using the MAC tool. The results obtained during the study were processed by methods of frequency analysis and content analysis. As a result, the most typical stressors of the urban environment were identified, projected by representatives of student youth when working with the incentive material of the MAC. The specific negative coping strategies, which are a typical response to the stressful impact of urban environment factors, are also identified and systematized.