Headings of the journal
"Economics and Management"
All rubrics
Release: 2023-4 (47)
DOI: 10.21777/2587-554X-2023-4-102-109
Keywords: music label, music market, underground, mass segment, indie music, target audience requests, streaming plat- forms, SMM promotion, monetization of a music product
Annotation: The article is devoted to the study of modern trends in the development of the global market for music products, in particular, such of its niche as underground music. The consequences of the global transformation of the music industry of show business are considered, which was caused by the digitalization of music content, the dynamic development of streaming platforms using innovative technologies for promoting a musical product by issuing recommendations to consumers based on subscriptions, as well as quantitative indicators: views, likes and comments. The article examines the role of music labels as major players in the music market during the period 1950s–2020s. Separately, the article examines the phenomenon of successful promotion of alternative music performers into the mass segment of show business, as well as the role and marketing strategies that music labels use for this. The factors that are the root cause of this phenomenon are analyzed. The factor of chang- ing taste preferences and demands of various groups of the target audience under the influence of services for promoting music content of streaming platforms is also considered. During the study, statistical, comparative and comparative-historical methods, synthesis, induction and deduction were used.
FEATURES OF MANAGEMENT DECISION-MAKING BY TECHNOLOGICAL ENTREPRENEURS
Release: 2023-1 (44)
DOI: 10.21777/2587-554X-2023-1-99-107
Keywords: management decisions, technology entrepreneurs, questionnaire survey, information support, digital technologies
Annotation: Technological entrepreneurship is essential for the development of the country, ensuring technological sovereignty and import surpass. This requires the adoption of sound management decisions by technological entrepreneurs. There are a large number of scientifically based and empirical approaches, decision-making methods, but little has been studied how managerial decisions are made by technology entrepreneurs in practice. The article presents the results of a questionnaire survey of technology entrepreneurs about the features of their decisionmaking. It is noted that they have a fairly high level of awareness in the theory and methods of decision-making, but in practice they use the simplest techniques. Information support for decision-making is also limited to the most accessible free sources. It is concluded that within the framework of acceleration programs, it is necessary to train potential technology entrepreneurs to justify decisions more fully and efficiently (taking into account the specifics of their activities). The conducted research of technological entrepreneurs showed a shortage of competencies and resources in the field of managerial decision-making.
FEATURES OF THE INFORMATION PRODUCTS MARKET
Release: 2023-3 (46)
DOI: 10.21777/2587-554X-2023-3-114-126
Keywords: information product, information market, demand, supply, pricing of information product
Annotation: The article analyzes specific characteristics of structure and functioning of the information products market. Using the method of comparative study, the author shows specifics of information product and its market, which distinguish them fr om the usual industrial products and related markets. This approach reveals the specifics of supply and demand formation on the information market. This allows us to understand the specifics of mechanism of action and pricing in this market, wh ere even a monopolist can offer the product at zero price. At the same time, it is shown that along with positive effects, the information market has a number of properties that create the potential for monopolistic manifestations, which speaks of the necessity of regulating this market. At the same time, the above-mentioned specifics of information product market suggest the development and application of special regulatory measures that would not undermine the incentives for innovation underlying the development of the information market. The practical significance of this conclusion lies in the understanding of the need for a special approach to solving problems similar to those that are traditionally solved in the markets of industrial products.
CORRELATES OF COMPENSATION POLICES AND EMPLOYEE RETAINMENT
Release: 2023-3 (46)
DOI: 10.21777/2587-554X-2023-3-127-135
Keywords: retention, international corporations, compensation, salary, security, allowance, satisfaction
Annotation: Retention is one of the key fundamentals that are necessary for organizational success. In a globalized environment, retention and engagement of high prospective employees are a huge challenge to International corporations. In many cases, even engaged employees are sometimes dissatisfied with the outcomes of organizational performance which may lead them to look elsewhere. Due to these reasons, this paper investigates compensation factors and policies that influence employee retention and examines their impacts on both International Corporations and employees. For the purpose of this study primary data was used. The ex-post facto method was employed. The population consists of the members of staff of Guinness International PLC Plant, Lagos Nigeria. Yamane formula was adopted to determine the sample size. The data was analyzed using manual and electronic based methods through the data preparation grid and statistical package for the social sciences, (SPSS). Linear regression analysis method which also makes use of ANOVA was employed to test the hypothesis. The study found out that salary in compensation policy have effect on employee job security and also allowance affect job satisfaction Thus, the study recommends that International Corporations should identify those benefits which have more influence on employee retention. Furthermore, International Corporations need to revisit their present benefits package to identify those benefits which are not useful in order to replace them.
QUALITATIVE INTEGRITY OF HUMAN CAPITAL AS THE BASIS OF ITS NEW ECONOMIC FORMS
Release: 2022-4 (43)
DOI: 10.21777/2587-554X-2022-4-7-16
Keywords: human capital, implicit knowledge, capital assets, qualitative integrity, intellectual capital
Annotation: The purpose of the article is to prove that intellectual capital can hypothetically be one of the forms of human capital, which is always a function of the person himself as a system integrity. The methodological quality of the research is based on the use of the creative potential of paired categories of dialectics, a systematic approach to the consideration of human capital. The scientific novelty of the proposed conclusions lies; first, in the specification of the cognitive nature of human capital as a factor of production; second, in the characterization of the qualitative integrity of human capital, in which the phenomenon of “human” should be considered as priority, in relation to the phenomenon of “capital”; third, in proving that the objective increase in the complexity of modern economic processes is a systemic condition for the emergence of new forms of human capital, among which the appearance of its “intellectual” quality is possible. The scientific and practical significance of the provisions of the article is to concretize the subject “field” of further discussion related to the study of intellectual capital in the modern economy.