Headings of the journal
"Educational Resources and Technologies"

Annotation: The article describes the systemic problems of forming the HR brand of higher education institutions in the context of current trends in the labor market and educational services. Attention is focused on the key compo- nents of the HR brand of higher education institutions. The features of competitive selection for the position of a scientific and pedagogical worker in a higher educational institution are highlighted, and a way is proposed to increase the effectiveness of this procedure for the participants of the competition. Experimental studies have been conducted to evaluate students’ ideas about the working conditions of the teaching staff and their preferences as future specialists in the field of education on the basis of the Branch of the private educational institution of higher education “Moscow Witte University” in Ryazan. Based on the results of the survey, the main directions for attracting young scientists and specialists to scientific and pedagogical activities at the university have been identified. The analysis of the causes of professional burnout of scientific and pedagogical staff of universities as one of the factors influencing the HR brand forming for the university is carried out. An approach to the differentiation of the content of teachers’ work is considered, which contributes to improving the effectiveness of their activities. The practical significance of this research is aimed at improving the HR brand of higher edu- cation institutions, which will contribute to creating a positive image of them, attracting graduates to work at universities, and increasing competitiveness in the field of educational services.

Annotation: The article explores the problem of digital behavior among students and young people. Attention is paid to the components of digital behavior, its differences from behavior in the real world are considered, and the impact of digital behavior on real processes and relationships is shown. The phenomenon of digital culture is studied, and the dependence of digital behavior on the level of digital culture is traced. The content of the concept of ‘digital addiction’ is described, its negative characteristics affecting the development of cognitive abilities and the choice of behavioral strategies – real and virtual – are revealed. The positive and negative consequences of digital behavior stipulated by the simultaneous existence of an individual in the real and virtual world are analyzed. The role of cyber illusions on the process of forming of digital addiction and digital behavior is shown, the risks of extrapolation of virtual entities into the natural environment are traced, leading to profound transformations of consciousness and social actions of young people. It is noted that behavior and communication in the space of the Internet and social networks are characterized by their inconsistency and unpredictability, which affects the social and psycho-emotional states and moral attitudes of individuals.

Annotation: The article examines the specificities of education in the educational organization of the Ministry of Internal Af- fairs of the Russian Federation. The main characteristics of the socio-educational environment of an educational organization are highlighted: value orientations, interaction of environmental subjects, realization of personal needs. The conditions influencing the formation of the socio-educational environment of the educational organization of the Ministry of Internal Affairs of Russia are considered: the inclusion of students in educational and professional activities with the realization of the educational potential of academic disciplines and the subject environment of faculties; identification of interests and abilities of cadets, organization of creative activities, cultural, educational and sports activities; information support of educational work. The necessity of information and educational activi- ties of course supervisors, officers of departments and teachers in the development of critical thinking, as well as on countering the negative influence of the media on students, is substantiated. The scientific novelty of the study is to substantiate the need for organizational and methodological filling of the socio-educational environment of the educational organization of the Ministry of Internal Affairs of Russia with interactive forms of educational work involving interpersonal communication, cooperation and interaction. The results of the study have practical value for the command and teaching staff of the educational organization of the Ministry of Internal Affairs of Russia and can be applied to improve the quality of professional education of police officers.

Annotation: The article analyzes the effectiveness of team competitive events within the framework of project-based learning. The subject of research is the organizational and methodological aspects of hackathons and ideaathons in the context of higher education. The study is based on the experience of preparation and implementation of such events at Akmulla Bashkir State Pedagogical University. Definitions are given, types, formats of organization and holding of competitive events in the field of information technology are considered. Examples of tasks and winning projects are presented. Factors influencing the quality of hackathons and ideaathons, as well as their relationship with expected results are investigated. The results of monitoring the satisfaction of participants of hackathons and ideaathons based on a survey and questionnaire are presented. Options for increasing motivation and attracting potential participants are proposed. The impact of such events on the forming and development of students’ universal and professional competencies is analyzed. The issue of including hackathons and ideaathons in the educational process of universities is discussed.

Annotation: Digital technologies have long and firmly entered our lives, but recently the emphasis of their application has been shifting. The object of research in this article is digital education, and the subject is the scenarios of using digital technologies within it. The article describes the results of the study of the learning process using digital and information technologies. The main directions of their effective use in the educational sphere are outlined, negative aspects of quick access to digital information for students are noted. The process is considered from the point of view of educational environment and application of digital and information technologies. The scenarios of using digital technologies in the educational process are presented: face-to-face training with the use of digital tools and technologies, distance learning, blended learning. The analysis of practical application of the scenarios is given, the assessment of positive and negative experience of using digital technologies in professional activity is given, including on the basis of questionnaire survey of teachers of the Republic of Bashkortostan.